Copywriter - Creative Writing - NY
Responsibilities :
- Work directly and collaboratively with members of the client marketing team, technology, creative team and business partners to develop and produce effective communications
- Writes original, brand-compliant copy for online and printed marketing and ecommerce materials
- Documents creative strategy and effectively presents rationale and ideas to clients
- Interpret creative briefs and create copy that mirrors these requirements
- Manage multiple deadlines on numerous concurrent jobs.
- Comfortable Using Generative AI tools (eg: Chat GPT) to accelerate timelines
Qualifications: Four-year degree in communications, creative writing, journalism, or similar discipline
- At least 5 years of writing experience; web and mobile app experience required
- Portfolio: demonstrates experience with brand retailers, ideally in the fashion and luxury industry. Having worked with in national and multinational advertising or marketing campaigns: annual reports, broadcast, print and web
- Brings processes, technology, or people solutions to the table with regards to the design or print process
- Proven ability to coach and challenge design team to improve the effectiveness of creative
- Working knowledge of MS Office required
- Working knowledge of Chat GPT or similar