Distributed Systems Engineer 5 - Ads Policies
In April 2022, we a new, more affordable, ad-supported tier for our customers, marking a significant milestone for Netflix. Our focus is now on expanding choices for consumers and providing advertisers with a premium TV brand experience that surpasses traditional linear formats. The challenge ahead involves scaling our ad tech to maximize its impact on our business.
Our Team
The Ads Platform Engineering teams build advertising systems and integrations that power the delivery of ads using our world-class content delivery ecosystem. We use a number of Netflix investments and innovations to power our ads - unique mix of client and server-side ad insertions, state of the art content delivery system, ad encoding recipes, content understanding and metadata. We deliver ads in a manner that’s thoughtful of our member’s viewing experience and drive great outcomes for advertisers. We also ensure that advertiser brand safety is ensured during serving, members only see the most appropriate ads for them. Ads policies are the foundational guidelines that govern what ads can be shown, where they can run, and under what conditions on the Netflix platform. Policies ensure that every ad campaign complies with both local regulations and Netflix standards, by defining rules related to restricted categories, maturity levels, and brand restrictions. The Ads Policies team is responsible for building the platform-level components required for managing Netflix policies and ensuring their enforcement across the entire ads ecosystem, including creative review, campaign setup, targeting, serving and reporting. This role is part of the company's strategic initiative to build a world-class advertising ecosystem following the launch of their ad-supported tier. We are looking for highly motivated engineers working in the advertising space who are excited to join us on this journey. Skills & experience we’re seeking:
- Professional experience with building platform-level rules management systems, especially in the context of online advertising
- General understanding of the advertising marketplace and landscape, with a focus on