Freelance Email Marketing Specialist (Klaviyo)
About Netenders At Netenders, we are a fast-growing international company operating in the global wholesale blank apparel and promotional products market. We manage a dynamic multi-brand and multi-market environment, with brands such as Wordans, Needen, Ntextil and Egotier. Marketing performance, CRM, automation and customer experience are key drivers of our growth.
About the Role
We are looking for a Freelance CRM & Email Marketing Specialist — Klaviyo to support our marketing team in building, managing and optimizing CRM campaigns and automated flows across multiple brands and markets. This is a freelance role for approximately 20 hours per week. The position is ideal for someone hands-on, fast, detail-oriented and comfortable working in a dynamic environment with multiple priorities.
Key Responsibilities
Build, update and optimize email campaigns and automated flows in Klaviyo. Support email content creation, including layout, subject lines, preview text, CTAs and basic copy. Contribute to customer journey development, including welcome flows, abandoned cart, browse abandonment, post-purchase, winback and reactivation flows. Assist with segmentation, targeting and personalization. Support CRM performance improvement through A/B testing and campaign optimization. Coordinate with marketing, design and performance teams. Support with Figma or Canva assets when needed. Support or contribute to push notification campaigns. Potentially contribute to SMS and WhatsApp campaigns in the future. Adapt campaigns to different brands, countries and customer segments. What We’re Looking For Proven experience with Klaviyo and CRM/email marketing. Good understanding of automated flows, segmentation and customer journeys. Basic knowledge of HTML/CSS for email creation. Strong attention to detail and excellent organization skills. Autonomous, reliable and comfortable working as a freelancer. Fast execution mindset with the ability to manage multiple priorities. Good communication skills, especially with marketing and design teams. Experience with Figma, Canva or AI tools is a plus. Experience with SMS, WhatsApp and push notification campaigns is a strong plus. Experience in e-commerce, B2B or multi-market environments is a strong plus. Languages We are especially looking for candidates fluent in at least one of the following languages: French German Italian English is required for internal communication. Profile This role is a good fit for someone who can execute quickly, understands CRM performance, and wants to contribute to the growth of several international e-commerce brands. If you are experienced with Klaviyo, customer journeys, CRM campaign execution, and ideally SMS, WhatsApp or push notifications, we would be happy to hear from you.