Growth Strategy Lead, K–12 (Contract | Path to Full-Time)
Company Description
EdBetter is dedicated to supporting K–12 education through performance-driven improvement systems that enhance learning outcomes. The organization is committed to empowering schools and educators with innovative tools and strategies to drive excellence. With a focus on helping educational communities thrive, EdBetter is shaping the future of K–12 education by prioritizing impact and results. Join a team passionate about driving meaningful change in education. Role Description This is a remote contract role with a path to full-time for a Growth Strategy Lead, K–12. You will be directly responsible for securing new district partnerships through a model that prioritizes credibility, instructional alignment, and long-term fit. In parallel, you will build the pipeline infrastructure, engagement workflows, and operational backbone that ensure every opportunity is tracked, progressed, and thoughtfully executed. This is a contract role to start, with a clear pathway to expanded scope or full-time based on outcomes. What You’ll Own: Account Acquisition
- Identify, engage, and convert K–12 schools and districts into active partners
- Build and manage a qualified pipeline aligned to EdBetter’s instructional focus
- Lead early-stage conversations with district leaders, administrators, and instructional decision-makers
- Move opportunities from initial conversation through close with consistency and follow-through
Pipeline Strategy & Systems
- Design and maintain a structured, reliable CRM pipeline
- Track all leads, conversations, deal stages, and next steps with precision
- Build lightweight systems that make growth repeatable
District Engagement & Execution
- Coordinate proposals, scopes of work, contracting, and invoicing workflows
- Track district timelines, stakeholder dynamics, and procurement cycles
- Ensure continuity across touchpoints so districts experience a coherent, professional process
- Maintain high standards for responsiveness and follow-through
Sales Operations
- Support onboarding of new district partners (documentation, timelines, handoffs)
- Track ongoing partner needs, requests, and implementation touchpoints
- Organize feedback loops between districts and internal team
- Identify gaps in execution and build simple systems to address them
Who This Role Is For
- You care deeply about instructional impact—not just getting meetings or closing deals, but a belief that what we are building at EdBetter will improves outcomes for students.
- You understand how districts make decisions—instructional priorities, stakeholders, timelines, and constraints
- You are comfortable owning pipeline / accounts while also building the system behind it
- You lead with credibility and listening, not pressure tactics
- You bring a strong operational mindset: you document, track, and follow through rigorously
- You are energized by early-stage environments where you help define how growth works
- You care deeply about improving instruction—not just selling into schools
What Success Looks Like
- New district accounts acquired and progressing into strong partnerships
- A clear, consistent, and trusted pipeline with full visibility
- No dropped threads across outreach, follow-ups, or deal progression
- District conversations that reflect alignment with EdBetter's instructional priorities