Jr Copywriter (Email Marketing & Campaigns) Remote
Jr Copywriter (Email Marketing & Campaigns) Remote Location: Remote (U.S.) Duration: Contract ( 3month Parental Leave Coverage – potential for extension) Pay Rate: $45–$55/hr Schedule: Full-time, Monday–Friday
- *Please note prior to applying
: This role requires a strong writer first who can take a structured brief and independently produce compelling, conversion-focused marketing copy with minimal direction. Must have experience writing for longer decision-making cycles / buyer journeys (e.g., financial services, real estate, higher education, SaaS subscriptions, or similar).
About the Company
Founded in 2012 by two Stanford University professors, our client’s mission is to provide anyone, anywhere access to world-class learning. Today, the company is a leading global online learning platform serving millions of learners and thousands of institutions worldwide.
About the Role
Our client is seeking a Copywriter / Email Marketing Specialist to support the Degrees Marketing team during a parental leave coverage assignment. This role is primarily focused on high-quality copywriting for structured, pre-defined marketing campaigns supporting online degree programs. The emphasis is on translating complex program messaging into clear, persuasive, learner-focused copy that supports consideration and enrollment over a longer decision-making cycle . The ideal candidate is a strong writer first
- someone who can take a structured brief
and independently produce compelling marketing copy with minimal direction . This is not a highly conceptual creative role ; campaigns are largely pre-planned, and success depends on execution, clarity, and messaging quality .
Key Responsibilities
- Write clear, engaging,
conversion-focused copy for email campaigns, landing pages, paid media, in-platform messaging, and other digital marketing assets
- Support
email marketing campaigns including nurture journeys, promotional messaging, and learner communications
- Translate structured campaign briefs and
product positioning (UVPs) into compelling marketing copy
- Simplify complex information such as
degree programs, admissions requirements, affordability, and career outcomes into clear, persuasive messaging
- Ensure copy aligns with
brand voice, compliance standards, and higher education messaging guidelines
- Collaborate with
marketing managers and cross-functional teams to support campaign execution
- Manage multiple assignments simultaneously in a
fast-paced, deadline-driven environment
- Edit and proofread copy for
grammar, clarity, accuracy, and consistency
- Support campaign updates and revisions based on stakeholder feedback
Required Qualifications
- 3–8
years of experience writing email marketing copy and lifecycle/nurture campaigns with a focus on conversion-driven messaging
- Must have prior experience writing for a
longer decision-making cycle/ buyer journey f or products/services (e.g., financial services, real estate, higher education, SaaS subscriptions, or similar)
- Must have experience with
CRM/email tools such as Braze or Marketo ( Preferably Braze)
- Strong experience writing
email campaigns and lifecycle/nurture messaging (subject lines, CTAs, conversion copy)
- Must be a strong writer first
— someone who can take a structured brief and independently produce compelling marketing copy with minimal direction
- Ability to take
structured briefs and independently produce polished, ready-to-use copy with minimal oversight
- Strong ability to translate product messaging into
clear, persuasive marketing language
- Strong industry knowledge of long product cycles.
- Excellent writing, editing, and proofreading skills
- Experience to
meet deadlines and deadlines independently, keep track, and follow-up as needed
- Comfortable working in a
highly structured, execution-focused environment
- Proficiency with
Google Workspace (Docs, Sheets, Slides) Bonus Qualifications
- Experience in
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