[Remote] Senior Channel Specialist, Paid Search & Affiliate Marketing
Note: The job is a remote job and is open to candidates in USA. Talencore is a growth stage technology and data-driven commercial insurance wholesaler, seeking a detail-oriented performance marketer for their Digital Marketing team. The role involves managing and optimizing paid search and affiliate marketing programs to drive acquisition results across multiple brands.
Responsibilities
- Execute daily paid search campaign management activities, including campaign builds, keyword management, bid adjustments, ad trafficking, and performance monitoring
- Support affiliate and partner marketing programs through onboarding coordination, creative deployment, placement management, and performance optimization
- Monitor channel performance and proactively identify issues affecting conversion rates, acquisition costs, attribution, or campaign efficiency
- Coordinate the production and deployment of advertising assets, landing pages, banners, and promotional materials
- Manage affiliate reporting, billing reconciliation, and budget tracking activities
- Maintain tracking accuracy through proper use of UTM parameters, pixels, conversion events, and campaign governance standards
- Assist with weekly, monthly, and quarterly reporting deliverables
- Conduct competitive research and monitor market trends to identify optimization opportunities
- Collaborate with channel managers, analytics teams, and creative partners to support growth initiatives
Skills
- 2-4 years of hands-on performance marketing experience
- Direct experience managing paid search campaigns through Google Ads
- Experience supporting affiliate, partnership, or aggregator marketing programs
- Understanding of campaign structure, bidding strategies, keyword management, and conversion optimization
- Familiarity with Google Analytics or similar reporting platforms
- Understanding of attribution concepts, tracking implementation, and campaign measurement
- Strong organizational skills and attention to detail
- Ability to manage multiple priorities and execute effectively in a fast-paced environment
- Experience with Microsoft Ads, Looker, affiliate platforms, or BI reporting tools is a plus
- Experience within insurance, financial services, ecommerce, lead generation, or other performance-driven industries is preferred
Benefits
- 10% bonus
- Full benefits (see below)
Company Overview