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[Remote] Senior Product Manager, Growth

Work from home Full-time role Hiring

Note: The job is a remote job and is open to candidates in USA. ŌURA is a company focused on empowering individuals to understand and improve their health through innovative products. They are seeking a Senior Product Manager, Growth to lead the global DTC experience, drive user-centric innovations, and enhance conversion rates through rigorous experimentation.

Responsibilities

  • Own the upper-funnel global DTC experience across homepage, category pages, PDPs, education, campaigns, and exploratory flows
  • Define and execute a product roadmap that balances strong customer experiences with measurable impact on conversion, average order value, and revenue
  • Identify, test, and ship AI-powered and personalized experiences that help site visitors understand Oura and choose the right offering
  • Partner with Data, ML, and Engineering to prototype and scale agentic and personalized experiences that improve both user satisfaction and revenue performance
  • Stay on top of emerging AI and experimentation tools, bringing forward pragmatic ideas that can be tested quickly and scaled globally
  • Internalize Oura’s product portfolio (hardware, membership, software features) in order to create an inspirational site experience that drives conversion
  • Support ongoing Marketing campaigns by providing strategic direction on how to extend to ouraring.com
  • Use quantitative and qualitative insights to shape compelling buying experiences for different audiences, markets, and contexts
  • Partner with several cross-functional teams to ensure experiences are localized and transcreated (not just translated) across key markets
  • Build scalable frameworks for localization, campaign launches, and content updates across key markets
  • Lead a rigorous experimentation program and translate lessons learned into roadmap priorities and follow-on iterations
  • Develop and test hypotheses (rooted in data) to maintain a high velocity pipeline of A/B testing
  • Partner closely with Product Design, Engineering, and Marketing to deliver initiatives end-to-end – on time and within budget
  • Create crisp PRDs, experimentation briefs, and decision documents that clarify problem statements, hypotheses, requirements, edge cases, and success metrics
  • Help cultivate a culture of excellence, experimentation, and data‑driven decision making across the DTC organization

Skills

  • 7+ years of product management experience, including significant ownership of growth, eCommerce, or upper-funnel customer experiences at scale, ideally in a global DTC environment
  • Proven track record of shipping features and experiments that materially improve business metrics such as conversion, revenue, engagement, or average order value
  • Deep hands-on experience running experiments end-to-end, from hypothesis formation and test design through rollout, readout, and iteration
  • Strong analytical judgment and comfort making product and experimentation tradeoffs under uncertainty
  • Strong cross-functional leadership and stakeholder management skills in high-growth, high-ambiguity environments
  • Deep empathy for users and strong product sense across global customer segments and buying contexts
  • Exceptional written and verbal communication skills, with the ability to turn complex concepts into clear and compelling customer-facing experiences
  • Comfort collaborating with brand, creative, content, and marketing partners while maintaining a high bar for clarity, conversion, and user trust
  • A bias toward action, experimentation, and continuous learning, combined with humility, curiosity, and a strong 'not me, we' mindset
  • Experience with personalization, AI-powered experiences, or experimentation platforms in a consumer or eCommerce context is a plus

Benefits

  • Competitive salary and equity packages
  • Health, dental, vision insurance, and mental health resources
  • An ŌURA Ring of your own plus employee discounts for friends & family
  • 20 days of paid time off plus 13 paid holidays plus 8 days of flexible wellness time off
  • Paid sick leave and parental leave
  • Amazing culture of collaborative and passionate coworkers

Company Overview

  • Oura is an award-winning, fast-growing startup that helps people get up close and personal with their health. It was founded in 2013, and is headquartered in Oulu, Oulu, FIN, with a workforce of 501-1000 employees. Its website is http://ouraring.com.
  • Company H1B Sponsorship

  • ŌURA has a track record of offering H1B sponsorships, with 7 in 2026, 2 in 2025, 6 in 2024, 4 in 2023, 3 in 2022, 3 in 2021. Please note that this does not guarantee sponsorship for this specific role.
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